The best Easter bunny is a dead one. Right?

1 min read

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New Zealand  pizza chain Hell Pizza, (yes, “Hell Pizza”) are promoting themselves for Easter with a special rabbit pizza on a billboard made from rabbit skins.
The display features the tagline “Made from real rabbit. Like this billboard.”
After a bit of Twitter storm, Hell Pizza posted a note on its Facebook page to  bunny lovers, noting that they “sourced these rabbit skins via a professional animal tanning company, who in turn sourced them from local meat processing companies where the skins are a regular by-product.”
The company says that rabbits  are a “noted pest” that cause problems in the New Zealand environment. But, they also taste good.
Is this Myx-omatosis-ing it on social media? (No. You’re sacked, Ed.)